“How to rank outrank Ripoff Report?” is one of the most popular questions we receive by small business owners that have negative reviews posted about them online. If you’ve reached this page, most likely you’re having trouble outranking a post that has been made about your company on RipoffReport.com. Hopefully this post will help steer you in the right direction.
Before I start going into detail about the best methods used to outrank Ripoff Report, I want to take a moment to make sure we’re all on the same page. Many consumer advocate websites have good intentions. It is a good thing for them to exist. While you may have been unfairly listed on RipoffReport.com, it’s important to remember that there’s even more people who were not unfairly listed and are actually scamming consumers. Unfortunately, many of these websites don’t have the staff to police every report that’s posted or reported. This makes it easier for vindictive customers or malicious competitors to post fake reviews to harm your company.
You are not alone. This has happened to thousands of companies and individuals across the world. So, let’s move along and cover a few important things you should know before getting started with the rest of this tutorial:
- One of the worst things about Ripoff Report is that people can write completely anonymous reviews. And then they don’t even have the option to remove them! You do have the option to pay Ripoff Report thousands of dollars to review the post, but even then they will only edit it, the post itself will never actually be removed.
- There are only two real options to hiding a Ripoff Report. The first option is to get a court order compelling major search engines such as Google to remove it from their search results. This won’t remove it from RipoffReport.com, but it will at least make it very hard for people to find. This can be a very lengthy and very expensive method though.
- The second option to hiding a Ripoff Report is to bury the review in the search results. There are tons of websites that can be used to outrank Ripoff Report. However, you will have to run a consistent SEO campaign to make sure they stay ahead of Ripoff Report. There’s no way to just set it up and forget about it.
EXTREMELY IMPORTANT: Never respond to a Ripoff Report that’s posted about your company. The more content you add to the review’s page, the higher it is going to rank in the search engines. I know it can be tempting, but don’t do it!
Let’s talk about how you can use the second method and outrank Ripoff Report with positive reviews. As a local business, you have a ton of resources at your disposal. There are hundreds of high ranking review websites that would love to have your business listed in them. You can actually view our Local Marketing Services page to see a list of websites you should submit your business to.
The more local directories your business is listed in, the more competition Ripoff Report will have. Don’t worry about having a ton of reviews posted in these directories, the post of them is to just outrank Ripoff Report for right now. You can worry about getting new reviews posted on those websites later on. For right now the entire point of them is to help you outrank Ripoff Report.
In addition to adding your business to local directories, create business profiles across all of the major social networks such as FaceBook, Twitter, LinkedIn, Pinterest, Instagram, YouTube and Google Plus. All of these websites rank high naturally as well.
After adding your business to all of the local directories and creating profiles for it across the major social networks, you will normally see the Ripoff Report starting to get lower on the first of Google. However, sometimes this simply won’t be enough. Remember, every situation is different. But every situation has one thing in common: Ripoff Report can always be beat!
If you are stilling seeing Ripoff Report on the first page of search results, it’s time to start generating content, doing some search engine marketing, and looking for professional assistance. Let’s talk about each of those things below:
- Generating Content – There are tons of high quality websites such as HubPages, Squidoo, WordPress.com, and Blogger that you can publish content on. You can also create videos for your company and upload them to YouTube which almost guarantees you a position on the first page. In addition to generic content and YouTube videos, don’t forget that press releases will outrank most websites. Your goal should be to generate as much content as possible and use your company’s name in the title of everything.
- Search Engine Marketing – After adding your business to all of the local directories, creating profiles on social networks, and writing content for it, the next step is search engine marketing. You will need to find the top 15 pages that rank for the keyword phrase that’s bringing up the Ripoff Report. Building backlinks to those 15 pages using the keyword phrase until they are all ranked above Ripoff Report. Most of these will be high authority websites so creating bulk backlinks won’t actually hurt them.
- Professional Assistance – Your reputation is probably the most important asset of your business. Negative reviews may not destroy your business, but they will certainly hurt your sales in one way or another. Some business owners don’t think they need to pay extra for marketing or even have a nice website, but one thing should be clear to you: your company’s reputation is important to pay to get help with. Otherwise, you could easily end up losing a ton more money in the long run.
Unfortunately, many business owners do not have the time to do everything I’ve explained above. It can be extremely time consuming and requires continuous work. Even after you get the Ripoff Report article off the first page of Google, you should expect to keep working. If you aren’t continuously working to make the other pages rank higher than RipoffReport.com, there’s a good chance that it will end up on the first page again. I know it sucks to hear this, I really do – but it’s better to know the truth upfront.
At Escalate Internet we offer online reputation management services. All of our packages are offered on a monthly basis and you can cancel at any time. Unlike many companies, we aren’t going to lock you into a contract or make you pay thousands of dollars upfront. We let our work speak for itself. If you’re interested in having us manage your company’s online reputation and outrank Ripoff Report, feel free to signup for one of our packages at any time. Our experts are always available to assist you.